Finally , it introduced the idea and methodology for research , and innovating point of the dissertation . chapter two : the basic management element allocation theory of modern agricultural enterprisers . started with the basic concept of enterprises , based on the theory of contract , game theory and learning theory of enterprise , this chapter discussed systematically the basic contents , character and types of modern agricultural enterprises , the theory frame of management element allocation of agricultu 首先，农业企业战略决策制度是从企业长期利益出发，根据其要素票赋特点、已有的生产能力和人力资源状况及知识结构，选择具有广阔市场前景，最适宜其要素条件的农业项目集中配置经营要素，动员企业所有力量，在一个较长时间内，持续投入，将该农业项目做到最好状态。
Among the economic systems , the purpose is to seek the maximums of long - term benefit , its psychological promise which depends on keeping words honesty and will and ability which put the contract into practice on schedule , also its codes of conduct and trade rules which form and develop from them 经济主体之间，以谋求长期利益最大化为目的，建立在诚实守信基础上的心理承诺与如期实践合约相结合的意志和能力，以及由此形成和发展起来的行为规范及交易规则(制度) 。
Firstly , a new opinion about the concept of reputation is presented . the reputation should not refer to the behavior of a body to give up short - run interest for the sake of long - run interest only . it should also include the behavior of a body to give up physical interest for the s 本文的创新表现在两个方面：一是对信誉的概念提出了新的看法，认为信誉不仅是如当前理论界所认为的，信誉是利益主体为了长期利益放弃短期利益的行为，还应包括利益主体为了虚物利益放弃实物利益的行为，并在此新概念的基础上进行企业信誉的研究。
