定制营销

• Finally , we come to the conclusion that : on one hand , custom marketing has enhanced the competing capability of lc company in its industry , and enlarged its market share ; on the other hand , it has satisfied the customer ’ s needs , reduced the value chain and social cost , thus realized multi - win result
  在论文的最后,得出了研究结论,即从发展的角度来看,一方面,定制营销增强了lc公司在同行业的竞争力,扩大了市场范围;一方面,满足了顾客的实际需求,对整个市场价值链乃至社会都降低了成本,实现群赢。