Husilong enterprise agency pays full attention to creation of a hard - struggling , innovational , advanced and unique enterprise culture , facilitating the staffs of husilong to become excellent talents with active creating ability , strict discipline , high responsibility and strong dedication ; while has founded a unique marketing system fitting the characteristics of china , carrying on an overall normative ness and integration in market investigation , product orientation , price system , channel planning and service system 华狮企业机构十分注重营造一种拼搏创新先进独特的企业文化，让华狮员工成长为有积极的创造力，严谨的纪律性，高度的责任感，强烈事业心的优秀人才同时，创立了独特的符合中国特色的营销体系，从市场调研，产品定位，价格体系，渠道规划及服务体系进行全面的规范和整合。
Product positioning : fashion , personality , innovative ; as a professional manufacturers , the company is focused on professionalism , for your professional technology services ; we hope that through the internet , telephone and other means to know or did not know of friends to enhance cooperation to create brilliant 产品定位：时尚、个性、新颖；作为专业的生产厂家，公司注重以专业的精神，专业的技术为您服务；我们希望通过互联网、电话等方式与相识或不相识的广大朋友加强合作，共创辉煌。
The main body , which includes 5 parts : in the conception section , first , it reknew the conception of both culture tourism and marketing position , in order to clear the concept and made it a guide of the whole article ; in the marketing section , next , it has studied on the world tourism market for its developing tendency and distinctive feature . it analyzed the present conditions of chongqing cultural market and also made prediction about it ; third , in the resources section , in the light of diversity , this part made a clear classification on chongqing cultural resources according to their characteristics ; the fourth part , in the product section , it give a position analysis about two things : the overall image , and the products of chongqing cultural tourism , and also made correlative strategies of them ; in the communicating section , fmally , it is mainly about how to communicate with tourism consumers , how to build up a good image of cq cultural tourism in their minds , and let them have a good understanding 正文部分分为五个问题进行论述：首先对文化旅游与市场定位的定义进行了重新认识，以求清晰概念，指导研究；第二，对世界旅游市场发展的趋势、特点和重庆地区文化旅游市场发育现状及开发前景进行分析和预测；第三，以差异化为划分依据，对重庆地区的人文旅游资源按其资源特色进行归类简括梳理：第四，对重庆文化旅游的总体形象与重庆文化旅游产品进行定位分析，提出了形象概念和产品定位的相关策略；最后，对如何利用有效沟通手段，在旅游消费者心目中建立对重庆文化旅游形象与重庆文化旅游产品的良好认知，进行具体分析。
The research work in this paper was carried out at the second power factory of xici subsidiary . the production technology of strontium ferrite was studied and wet process of strontium ferrite pre - sintering material with anisotropic characteristic was determined . products of y30h - 2 which meet the standard series of sj / t10410 - 1993 were selected to be experimental products 本文以西磁分公司料粉二厂为基点，研究了锶永磁铁氧体生产的工艺技术路线，确定了湿法工艺生产各向异性锶永磁铁氧体预烧料，并将试验产品定位在sj t10410 - 1993标准中的y30h - 2产品。
In this thesis , a sequence of viable and guiding marketing strategies for new - oriental net - class cracking sichuan market are submitted through incorporating market environment confronted with new - oriental teach - on - line into analysis on domestic english - teaching market and investigation on net - education environment , along with applying synthetically for the first time theories and knowledge relating to mba to the study on distribution channels of card . marketing - strategy patterns are designed , product orientation , channels and features displayed in service differentiation are particularly expounded . mathematics model is also applied to study the demand for market development and market share 本论文笔者查阅了大量的参考资料，通过对国内英语培训、相关培训公司的经营现状及网络教育环境的市场调查分析，结合新东方教育在线面临的市场环境，综合运用mba的相关理论及知识对新东方网络课堂营销渠道进行了研究和探讨，发现营销渠道的建立是新东方网络课堂营销的关键，提出了新东方网络课堂进入目标市场的一系列具有实际指导意义的有关营销战略,提出了系统的营销战略模式，尤其是在其产品定位、营销渠道及服务上的差异化表现特色做出了较全面的阐述。
The recognition research of handwritten character sometimes cold and sometimes hot over the past dozens of years , people propose a lot of recognition method and recognition technology , but because the key technology of recognition was not solved , in addition , such reasons of the aspect as the products make a reservation , which made the existing recognition system be unable to meet the requirement of practical application 手写字符的识别研究时冷时热，在过去几十年里，人们提出了许多识别方法和识别技术，但由于识别的关键技术没有解决，再加上产品定位等方面的原因，使得已有的识别系统远不能达到实际应用的要求，这其中有理论研究和技术实现等多方面因素。
According to the basic competitive strategy theory and the characterics of feed industry , basic marketing and competitive strategies of gs feed company ltd . , i . e . cost priority strategy and regional objective concentration strategy , have been worked out . in the meanwhile , a managing model adaptive to feed industry , which makes a feature of management concentration and dispersion of manufacture in order to overcome the trade disperse factors and gain scale profits . it is suggested that the trade challenger strategy should be practiced 据基本竞争战略理论和行业特点，制定了gs公司的基本营销竞争战略为成本领先战略和地理区域的目标聚集战略，提出了适合饲料行业的经营模式?管理集中，加工分散，以克服行业离散因素，获取规模效益，并进一步提出实施行业挑战者战略，在行业内率先提出后向一体化战略以掌握日趋紧缺的蛋白资源，据基本营销竞争战略和公司的比较优劣势修改了竞争策略中的品牌策略、产品定位策略、通路策略和销售促进策略，制定了区域市场开拓策略。
Aiming at the major problems in the staple fibre marketing of lypc , the author makes the analysis and forecast of the supply and demand of staple fibre products home and abroad . the author studies the tendency of market competition and the main competitors , making the in - depth analysis of the enterprises " internal conditions . finally the strategies of target market choice and product orientation of staple fibre marketing of lypc are worked out as well as the strategies such as product , price , promotion and sales channel etc . , the above of which are expected to be for reference on the enterprise ' s operation strategy to a certain extent thus the conclusions are made as follows on the marketing strategy of lypc staple fibre : ( 1 ) product strategy : the strategies of product differentiation and combination are worked out and the 3 - party combined operation pattern with downstream intermediate dealer and textile plant is put forward creatively 本论文直面全球化给石化企业带来的挑战，在查阅大量文献的同时，结合辽阳石化现状进行实证研究，采用运用数理统计、对比分析和同业讨论等方法和信息互通等技术手段获取所需最新数据，针对辽阳石化公司涤纶短丝产品市场营销工作中存在的主要问题，通过对涤纶短丝产品的国内外供需状况进行分析预测，对市场竞争态势与主要竞争对手进行研判，对企业内部条件进行深入剖析，最终提出辽阳石化涤纶短丝产品目标市场选择与产品定位战略，以及产品、价格、促销和销售渠道等策略，以期对企业经营战略的制定有一定的借鉴作用。
