In chapter 7, the article analysis the formal and unformal ways for 3m to support it transnational practice of innovation . through this article, the author wish to anatomy and analysis the innovative methods of 3m which is famous for its innovation spirit, and guide the innovative practice by those methods in future 通过这篇文章,作者希望通过在3m公司工作中的所闻所见(其中案例二为作者所亲身经历),剖析这个典型的具有创新精神的公司的创新方法,进一步阐述对于产品创新的理解,希望可以达到理论与实践的统一,并在自己今后的创新实践中得到理论的指导。