Market study : gather internal and external information on specific market , benchmark study , develop market leading indicators , understand chinese market specificities , propose market segmentation and understand market decision making circuit , conduct customer satisfaction survey , defined kapci strength and weakness on specific market field 市场研究：收集内部外部的市场信息，开发市场，熟悉中国市场行情，计划市场分割，了解市场决策，进行客户满意度调查，定义公司在特定市场领域中的优势与劣势。
The argument is that , as with gardening maganes today , such a channel could generate revenue both from subscriptions ( since it would be tailored to that target audience ) and from advertising ( not just for gardening products , but also for other products and services such as cruise holidays and financial services aimed at the same target market ) 其中的论点是，像今天的园艺杂志一样，这种频道不仅从入网费上取得收入(既然它满足的是特定观众的需要) ，而且通过播出广告挣钱(不仅是园艺产品的广告，而且包括其他产品和服务项目，如长途旅游的假期，面向同样的特定市场的金融服务) 。
Based on the information above , the focusing and differential strategy is reached to develop the competitive advantages . with this strategy , it does n ' t focus on the scale of enterprise but on the new and high value of product in the specified market to get high profit . and vertical integration would be adapted under the condition of funds accumulation 在此基础上，对南方公司今后的战略发展步骤作了一定的规划，指出南方公司应采取聚焦差别化的战略，把发展战略聚焦在差异化产品更新换代上，为保持在特定市场的优势地位，不以扩大市场规模为目的，而是以开发高档次、高附加值产品为方向，这样才可能获得丰厚的回报。
Analysing the demand of marketing from the buyer . the china operator are developing the broad band data of the adsl , the supplier of the adsl have the big market , realizing the especial market , subdivisioning the market , making the objective market . analysing the action of marketing from the buyer , analysing the lifecycle of the adsl . making the channel and promotion 在市场分析中，分析了市场的需求情况，中国通信营运商正在大力发展adsl接入的宽带数据业务，这给设备提供商提供了很大的市场空间，了解特定市场，细分市场，确定目标市场；分析了购买者的购买行为和产品的生命周期，确定采用的市场渠道和市场促销的方式。
The argument is that , as with gardening magazines today , such a channel could generate revenue both from subscriptions ( since it would be tailored to that target audience ) and from advertising ( not just for gardening products , but also for other products and services such as cruise holidays and financial services aimed at the same target market ) 其中的论点是，像今天的园艺杂志一样，这种频道不仅从入网费上取得收入(既然它满足的是特定观众的需要) ，而且通过播出广告挣钱(不仅是园艺产品的广告，而且包括其他产品和服务项目，如长途旅游的假期，面向同样的特定市场的金融服务) 。
