Through the collection and comparison of foreign and domestic relative literatures in the two decades , this paper reviews the evaluating indicators of application levels and implementation effect of amt , analyses the impact of the organizational structure , job characteristic , human organizational culture and organizational strategy factors on the implementation effect , summarizes limitation and proposes suggestions for future study 本文通过对近20年来国内外相关文献的整理比较，综述了先进制造技术的应用层次和实施效果评价指标，分析了组织结构、工作特性、人员、组织文化和组织战略因素对先进制造技术实施效果的影响，并提出已有研究的局限和未来研究的建议。
Combining an enterprise ' s intelligence system with the institution of its competitive strategy , the article draws the outline of an enterprise ' s strategic development by means of the methods of swot and space and in terms of a judgement upon its developing factors in future , and selects and establishes the best competitive strategy for it after fully considering the game of two sides or more of competition and analyzing the equilibrium of game under the conditions of perfect and nonperfect intableation 本论文第四章引入战略管理的中企业战略分析和制定的常用的方法，将企业战略制定过程分成三个阶段，即信息输入、信息组合和决策选择，将企业竞争情报系统的作用充分体现在企业制定其竞争战略的三个阶段中，运用swot和space战略管理制定方法，根据企业对自身未来发展的战略因素的判断，即关键内外环境信息做出有效分析，勾画出企业的战略指引线。
The decision - making process of logistics outsourcing took on the characters of stages , and different stages had diverse characters and decision - making variables . in general , this process could be separated into two stages , two steps . the first stage was to analyze logistics capabilities in firms , and the second stage included two steps : decision - making of strategic factors , decision - making of economic factors 物流外包的决策过程呈现出阶段性的特征，不同的阶段有其各自的特征和决策变量。总体上说，可以分为两阶段、两步骤。第一阶段为物流能力分析阶段；第二阶段包括两个步骤：战略因素决策和经济因素决策。
The study focused on the generic model of logistics capabilities in firms , strategic factors and economic factors in logistics outsourcing decision - making on the basis of the previous research about decision - making model of logistics outsourcing . on this condition , we put forward a two - phases quantitative decision - making frame about logistics outsourcing in firms 本研究在总结以往物流外包决策模型研究的基础上，探讨了企业物流能力的一般性模型，企业物流外包决策的战略因素以及经济因素，并在此基础上提出了一个两阶段、量化的企业物流外包决策框架。
The paper chooses 30 famous enterprises , which are national - known , certain scale and had ever deep influenced the economy or brought about bad influence , or the enterprises which reflects the common pattern of going on market company in rising bond market . using the scientific standards , the article generalizes the marketing failure factors as five sides : environment , marketplace , strategy , tactics and operation . the factors which result in the marketing failure are explored and analyzed in the aspect of marketing theory 本论文以实证的方法，选取有一定规模、全国知名、在经济生活中影响巨大或造成恶劣影响，社会反响强烈、或反映了我国新兴证券市场上市公司某种普遍作法的30家知名企业为样本，采用科学的方法，将影响企业营销失败的因素归纳为环境、市场、战略、策略、运作五大方面，从市场营销学的角度重点探讨了影响企业营销失败的因素，并且对影响因素进行了分析，得出了这样的结论：对企业营销失败影响最大的因素是策略因素，位列第二位的因素是战略因素。
