Unlike the established big aerospace companies , which have traditionally focused on meeting objectives set by the military and government agencies that emphasize top performance over monetary concerns , the new rocket firms see large potential in thinking small : they seek more modest - size payloads that weigh as little as a few kilograms and launch costs measured in hundreds of thousands of dollars rather than tens of millions 规模庞大的航太公司，通常会致力于达成军方或政府机关所设定的目标，而对性能的要求大于价格的考量；相较之下，新兴的火箭公司则在小尺度里看见大商机：他们寻找可能只有几公斤重的小型酬载，而将发射费用控制在几十万美元之谱，而非数千万美元。
