个性化定制

• The main work of this paper includes : ( 1 ) it points out that the product individual customization is the trend of market requirement and the profits of application of the individual product customization system is analyzed
  研究的内容主要包括： ( 1 )分析了产品的个性化定制是市场需求发展的必然趋势，明确指出了企业实施个性化产品定制系统的经济效益和社会效益。
• Product customization can satisfy customer ' s demands of product variety and personality . so it holds unique significance in today ' s customer - directing market . the key to therealization of customization is to choose a proper marketing solution for customization
  产品的个性化定制可以极大地满足客户对产品的多样化、个性化需求，在当今家电行业面临的消费者主导的营销时代具有特别重要的现实意义。
• As the development of our society and the improvement of our living standard , the consumer put more and more requirement on the personality of product and service . the manufacture industry is entering into an age of " design only for you " and " designed by the customer , produced by the factory " . because of the wide disturbance of the customer , the personalized product design based on web becomes the new trend of network manufacture
  随着社会的进步，人们生活水平的不断提高，消费者对产品和服务的个性化需求越来越突出，制造业正进入“只为你生产” 、 “客户设计，厂家制造”的个性化定制时代，由于消费者分布的地理区域性，决定了基于web的个性化产品定制是当今网络化制造的最新发展。
• Research issues include : 1 . systematic research into customer buying psychology in the context of present refrigerator markets in china . the current fad and future trends in refrigerator markets is to be analyzed , and market segments are to be achieved , which can be helpful to implementing the customization . system 2
  具体包括一下几个方面： 1 、对国内冰箱消费市场的现状及当前消费者的购买心里进行了科学、系统的分析，指明了当今冰箱市场的消费热点和今后的发展趋势，对整个冰箱消费市场进行了合理、客观的划分，对冰箱产品的个性化定制需求进行了全面、深入的探讨。
• In the chapter seven , the characteristic of mc - oriented production schedule is analyzed . the conversion principle of individual cp for mass custimzation is lubricated , and then a self - organization production - planning model based on customized product warehouse is present . finally a simple proto - typed subsystem for production planning is developed
  第七章，分析了面向mc生产计划的特点，对个性化定制产品的大规模生产转换机制进行了探索，提出了基于定制产品库的生产计划组织模型，开发了一个简单的定时器生产计划生成子系统。
• The wine shop owns high class guest room more than 260s , the administration business , luxury , standard , commonness , economic etc . room is well - found , suite , single , a building is complete , satisfying the different business need . in addition to the star class standard function installs , the breadth takes the internet access , independent business center in several - storied building in administration etc . provides for the guest the information turns the business convenient . can accept 50 - 500 people big , inside , small scaled board room , every kind of profession meeting facilities and multi - function meeting facilities and professions turn the committee affairs serves , a dragon business secretary the service arrives efficiently a head for , is business guest chooses the wine shop . a the stands type business service is the service guidebook of the recent star class in center in exhibition in international meeting in conduct and actions in wine shop in shield in wakingtown hotel
  酒店拥有行政豪华标准等高级客户260余间，客房宽敞明亮温馨亲切，单双三人房及套房等多种类别任君选择。除星级标准功能配置外，宽带电脑互联网插口等与信息化同步的全方位配置，针对性满足信息化商务需求，个性化定制服务更使宾客感受到超星级贴心服务。可容纳50 - 500人的大中小型会议室，多功能会议设施备，专业化会务服务全程跟进，是商务团体会议展览培训的首选酒店。
• In this thesis , focus is on dealing with several essential technical issues during implementing customization marketing system in household appliances companies . the results of the research could h opefully b e o f g reat u se to s uch companies , e specially the refrigerator companies
  本研究课题结合我国家电行业，特别是冰箱制造行业的具体情况，确定了实现产品个性化定制营销的几个关键的技术方案和具体的实施办法，对我国的家电行业，特别是冰箱制造行业具有积极的指导作用。
• Electric appliance set manufacturing enterprise is an order - drived producing enterprise , every product involved in each order is an individual customized product , a great deal of information interchange will occur frequently in the process of customization between enterprise , customer and professional electric power design institute . it is how to rapidly and efficiently make out the technical intention and realize individual customization with high quality and low cost that has been an important and urgent problem which enterprise has to resolve
  成套电器制造企业是典型的订单驱动型生产企业，每一个订单所涉及的产品几乎都是客户个性化定制的产品，且产品定制过程涉及企业与客户、企业与专业电力设计院等异地多家单位之间大量和频繁的信息交互，如何快捷、高质、高效和低成本的完成产品需求的技术交底和客户个性化定制已是当前成套电器制造企业迫切需要解决的重要问题。
• With the research on mc mode and its product design system , this paper presents a new concept about product rapid design system ( prds ) for mc , then researches on the system structure which includes structure system and function system , and researches on the subsystems including customization subsystem for individual customers , product rapid modeling subsystem for mc , product transfiguration design subsystem for mc and product data management subsystem for mc . basing on the concept of prds for mc , the article establishes a new framework which includes network environments , key theories , key techniques and application systems
  论文在分析mc模式及其产品设计系统的基础上，提出了一种面向mc的产品快速设计系统( productrapiddesignsystem , prds )的概念，探讨了其体系结构，包括结构体系和功能体系，并研究了面向客户的个性化定制、面向mc的产品快速建模、面向mc的产品变型设计和面向mc的产品数据管理等分系统的结构体系和功能构成。
• Through the comparative analysis of the domestic and foreign reason , we find that the difference of technological environment and economic environment is basic reason of disparity in the two countries ’ website marketing result . secondly in the use of the marketing tactics , website ' s brand construction , individualization , discount , and the good after - sale service are the immediate causes leading the disparity in website ' s flow and website popularizes
  通过内外部原因的比较分析我们发现,技术环境和经济环境上的差异是两国旅游网站营销效果差距的根本原因;其次在营销策略的使用上,网站品牌建设、个性化定制服务、折扣和优惠、良好的售后服务以及与大导航台的独家合作是美国旅游网站在网站流量、网站推广上领先我国的直接原因。