Along with the social economy development and the people living standard enhancement , the consumer had the higher level expense demand to grain and oil food , at the same time , the question of grain and oil food management , the grain and oil food security , the health expense question are attached great importance to more and more by the theorists , the government , the media , consumers . after china joined wto , will accelerate internationalization advancement of the domestic grain and oil food market 中国现阶段,粮油食品市场正逐步由原来的卖方市场向买方市场过渡,随着中国经济的发展,以及加入wto后,粮油市场环境发生了较大的改变,消费者对粮油食品的消费观念也发生了较大的改变,对绿色食品、非转基因食品的消费观念以及对传统饮食营养均衡的观念更加深入人心。
