Yourhe da qu is one of the eight mayor famous brand of wines of china ' s old brand . several generations of people succeeded the millennium technology and made the wine with the high qualify chinese sorghum as leaven , and incorporate the modern science technology , form the unique style . yourhe da qu once received by consume warmly welcome and created the brilliant achievement . but since stepping into market economy , it pass by a lot detours . especially in the strategic respect of the brand , which exist some questions about cognition unclear , analysis fuzzily , orientation unadvisedly and so on . the paper will analyse through consumer and trade , find out about brand importance of strategy . and especially excavate one ' s own brand resources through the analysis of one ' s own brand , proceed with brand orientate and orientate and then , establish yourhe da qu ' s brand new image 洋河大曲是中国老牌八大名酒，系传承千年工艺，以优质高粱为原料，以大火曲为发酵剂，并融入现代科学技术，形成了独特的风格，一度深受消费者的欢迎，曾创造过辉煌的业绩，但步入市场经济以来，走过许多的弯路，特别是在品牌战略方面，存在认识不清，分析模糊，定位不准等问题，本论文将通过消费者分析、行业分析来了解品牌战略的重要性，特别是通过自己品牌的分析来挖掘自己的品牌资源，了解自己品牌的优势和劣势，进行品牌定位和再定位，树立洋河大曲品牌新形象。
The scientific and technical accomplishments achieved by luzhou laojiao group in recent years were introduced in this paper covering the following aspects : establishment of new fermentation theoretical systems successively including " in - pits solid fermentation mode of lu - type liquor " , " fermentation control by organic acid " , " out - pits fermentation to produce aroma " and " starter fermentation under anoxic environment " etc . ; research on solid fermentation of daqu ; research on production techniques of high - grade liquor products 摘要近年来泸州老窖酿酒科技创新所取得的成果：先后创建了“泸型固态法白酒窖内发酵模式” 、 “有机酸控制发酵” 、 “窖外发酵生香” 、 “微氧环境曲药发酵”等新的发酵理论体系；固态大曲发酵的研究；超高档白酒生产工艺研究。
Preprocessing of smoothing often brings about blurred image . in this paper , we add linear masks to the minutia preserving smoot - hing algorithm which based on solving a nonlinear diffusion equation . compared with other existing methods , this improved algorithm has better performance preprocessing of noisy images 一般的平滑算法往往因过度平滑使得图像细节特征模糊,针对这一情况,在传统的基于偏微分方程的算法中,加入对大曲率边界点进行线性模板匹配的改进,对比现存的保边界平滑算法,实验结果表明,改进的算法优于其他算法。
Based on the theory of thin - walled curved bar , reasonable hypothesized a third - ord parabolic curve , the paper adoptes variational method on energy , taking the coupled relationship of the effect of curvature radius , bend , torsion and shear - lag into consideration , establishes the elastic governing differential equation and boundary conditions for thin - walled curved box girders , which set the foundation of theoretical analysis of shear - lag effect in thin - walled curved box girders 摘要文章以薄壁曲杆理论为基础，合理地假设了三个剪力滞翘曲位移函数，应用能量变分法推导出考虑曲率半径影响、弯、扭、剪力滞耦合的曲线箱梁弹性控制微分方程及其边界条件，为薄壁大曲率箱梁剪滞效应建立了理论分析基础。
