This year , the theme of our forum is city branding , one of the hottest design topics around the world . many cities have achieved superior economic growth through developing a new or revised image and communication programme 我们希望通过今次活动，将今次的主题设计城市品牌推动为设计及文化界新一轮的热潮，对将来的城市品牌设计起启发性影响。
Pcc ( insight the concept and create ) this idea of our professional idea , is in fact description of a series of development : outstanding valuable one brand the only without being lasted one that can produce and must from course and method Pcc （洞察+概念+创造）这一理念，其实就是对一个过程的描述：出色的、有价值的品牌设计能够产生的惟一与必由的过程与方法。
Brand foundation of equity because of brand design and brand person who popularize a great deal of factors , have positive connection with producing area or possession of brand of products , brand move towards globalization from the localization , area gradually 品牌资产的建立是基于品牌设计和品牌推广等诸多因素之上的，和产品的产地或品牌的属地没有必然联系，品牌正在逐渐从本地化、区域化走向全球化。
Based on the brand operation theory this paper divides sias brand strategy into six parts : market investigation ; brand focus ; brand design ; brand promotion ; brand extension and brand protection . this paper globally describes its cultllral background and functions of products 本文以品牌营运理论作为制定“西亚斯”品牌战略的基础，将品牌战略的内容分为市场调查、品牌定位、品牌设计、品牌推广、品牌延伸和品牌保护六个方面。
This proof following enterprise already through the authentication , and has set up a file in the dongguan 114 nets industry and commerce enterprise database , inquires the more detailed enterprise material , please dial the dongguan enterprise information desk 96060 ( artificially ) 9686810114 billion ( to be automatic ) , this enterprise numbers for 50580 兹证明东莞市领略品牌设计中心已通过认证，并已在东莞114网工商企业数据库中备案，查询更详细的企业资料，请拨东莞企业查询台96060 （人工） 9686810114 （自动） ，该企业编号为50580 。
This proof following enterprise already through the authentication , and has set up a file in the dongguan 114 nets industry and commerce enterprise database , inquires the more detailed enterprise material , please dial the dongguan enterprise information desk 96060 ( artificially ) 9686810114 billion ( to be automatic ) , this enterprise numbers for 51187 兹证明长城广告（东莞）品牌设计有限公司已通过认证，并已在东莞114网工商企业数据库中备案，查询更详细的企业资料，请拨东莞企业查询台96060 （人工） 9686810114 （自动） ，该企业编号为51187 。
Being a corporation specialized in brand design , we will continue to do more discussion and communication with international as well as domestic enterprises , devote ourselves to the localization of international brands and internationalization of domestic brands , making our designs real artistic utilities serving for the mass public 我们将继续以专业品牌设计公司的姿态与国际国内的企业进行更多的交流与探讨，在国际品牌的本土化、国内品牌的国际化方面做出不懈努力，使设计真正成为服务于大众的艺术化的实用品。
We thought , the good brand was designed not only the form , not only the skill , not only the vision , it should be dialysis of the thought and necessity of tactics even more ; it should have strength of penetrating of markets , link up strength and popularize strength alone that its intension points to , its style of representation should be internationalization , native country and quality 我们以为，好的品牌设计不只是形式，不只是技巧，不只是视觉，它更应是思想的透析与策略的必然；其内涵指向应独具市场穿透力、沟通力与推广力，其表象风格应是国际化、本土性及品质化的。
