The third chapter firstly analyzes tourist shopping behavior using stimulate - react model and prospects the developing trend of tourism shopping ; then analyzes the properties of tourism shopping different from other industries and the main problems by researching tourism commodity supply system ; finally analyzes the market structure , market behavior and market achievements of tour shopping by scp framework 第三章首先运用行为学的“刺激? ?反应”模式分析了旅游者购物行为，展望了旅游购物新发展趋势；其次，通过对旅游商品供给体系的研究，分析了旅游购物不同于其他产业的特点，以及存在的主要问题；最后运用scp框架分析了旅游购物市场结构、市场行为及市场绩效。
The method of human scale sets out from the basic principle of the human body dimensions , analyzes the shopping behavior characteristics of the customers , builds up the relation mode of the customer ' s mutual behaviors and puts forward the calculation method and formulas of the area per customer , forward the control factors of actual evacuation numbers of the store building 人体尺度法从人体尺度的基本原理出发，分析研究顾客的购物行为特点，建立顾客相互行为的关系模式，提出商店营业厅顾客人均面积的计算方法和公式，以及商店建筑实际疏散人数的控制要素。
Second , because intelligent agent is to accomplish task in place of clients , it is necessary to classify and relate clients " past shopping date in order to know clients " attitude towards certain commodities . then we can use the date to predict what kinds of commodities clients will buy 由于智能代理是要代替顾客去完成任务，因此要分析顾客对商品的喜好，这就需要对顾客过去的购物数据进行分析，然后再对顾客今后的购物行为进行预测，本文对数据的分类、预测等作了介绍。
